Selected work / The design archive
Brand identities, printed pieces and personal projects, with room to see the artwork and learn where it came from.
Website projects
See how a visual identity becomes a website. Open the Abbey Cars and Byhorn Cycle Works concepts, or explore the live LucasBright Cleaning project.
Car dealership / Archive concept
The original navy-and-lime identity developed into a dealership website with vehicle browsing and clear stock details. An archive concept for the retired business.
Explore the website See the identity project
Bike servicing / Website concept
A bold orange-and-black website for a bike-servicing idea, carrying the identity through repairs, upgrades and service packages. A design showcase, not open for bookings.
Explore the website See the project story
Cleaning business / Live website
A local cleaning website with clear services and easy contact, built around the logo and visual identity and carried through into print and social graphics.
Visit the live website Read the case study01 / Identities & case studies
Explore complete projects and the thinking behind individual logo directions.
Logo · Web · Print
A connected identity across a website, cards, service flyers and social graphics.
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Collaborative brand concept
Original graffiti lettering, digital development and recent food-van applications.
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Logo development
Early identity ideas and the selected music-inspired direction.
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Logo · Flyers · Workwear
A gardening identity, two flyers and embroidered clothing mock-ups.
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Identity · Stationery
Identity and stationery created for my dad’s business, now preserved in the design archive.
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Logo · Automotive audio
A specialist identity built around sound and installation cues.
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Social · Print · Sponsorship
Player of the Match artwork for the 2026–2027 season.
Explore the project02 / Music & culture
A selected archive of album packaging, event flyers, music identities and apparel. The original CD photographs sit alongside the clean album presentations.
Album artwork
The CD package, coordinated promotional material and original printed release.
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Album artwork
Cover, inside panels, booklet and corrected original CD photographs.
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Album package
Front cover, memorial panel, disc artwork and booklet spread.
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Two cover directions
Both supplied album-cover options, presented separately.
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Three event flyers
Event artwork, line-up panel and alternate club flyer.
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Original & revisit
The original 2008–09 artwork beside the 2026 revisit.
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1996 event flyer
The first-event flyer Daniel designed at sixteen.
View this workMusic identity
Early logo ideas and the selected direction.
View this work03 / T-shirt & apparel
All six Roots N Culture T-shirt designs, both personal experimental concepts and The Man Who Mows embroidered workwear are visible here.
Roots N Culture
Live musicians and a warm sunburst.
View this workRoots N Culture
A moonlit city and flowing roots.
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An illustrated character with piano keys.
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Roots N Culture
Speaker-stack artwork on apparel.
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Roots N Culture
Green organic illustration and extended roots.
View this workRoots N Culture
The blue city-at-night variation.
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Personal project
Performer, circles and rising arrows.
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Personal project
Architecture, circles and directional forms.
View this workEmbroidered workwear
The supplied logo translated into practical branded clothing.
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Embroidered workwear
The embroidered identity shown on a warmer workwear layer.
View this work04 / Illustration & production
Personal illustration and professional production work, with the original project context made clear.
Vector illustration
Layered colour, atmosphere and a country road.
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Personal illustration
A sunset illustration featuring my son Toby and a tree from Baconsthorpe Castle.
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Digital illustration
An early Subaru WRX vector drawing with a later city composite.
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Character illustration
A colourful illustrated character and identity.
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Character illustration
Two insect musician character directions.
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Identity illustration
The ornate coat-of-arms direction from the archive.
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Pencil artwork
All four supplied wildlife and portrait drawings.
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Professional design · Pre-press
Produce-label artwork from within the Sinclair design team.
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Pencil portrait
Original portrait illustration and hand-drawn lettering.
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Wildlife drawing
The complete line drawing with close-up details.
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Portrait collection
Jim Morrison, Paul Weller, Jimi Hendrix, Michael Jackson and more.
Explore the artworkMore selected work
The homepage also includes The Man Who Mows, Green2Clean and Diamond vehicle graphics, Cycle Works and further print projects.
Explore the logo portfolio for The Clean Network’s concept development and a link to see the adopted design in use.
Keep exploring
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